Bond Through the Ages- Poster Analysis

 The poster for Skyfall is minimalistic in its approach, showing only three main focal points of the film, which are the british car, James Bond and Westminster. This is to not draw attention to the fact that each element of this poster is vital to the plot. James Bond the protagonist, the car possibly representing Britishness and Westminster as the centre of government, as well as being a very British symbol as well.

The colouring is reminiscent of stormy weather, and as such, is often part of a film, with the phrase (A storm is coming) being thrown around a variety of films and t.v. programmes, something that this poster could be trying to replicate without explicitly saying it.

The title is fairly small as well to not distract the audience away from the focal points of the poster. However, the 007 embelem is the only coloured part of the poster, symbolising that the 007 logo is a stand out part of the franchise, and that its effect is greater on the industry than other franchises.

The poster for Goldeneye is a fairly busy looking one. James Bond is in the foreground with a pistol, emphasising his importance and once again playing on the tagline of "Licence to kill" that has been established across the entire James Bond franchise. The two women behind him are the trademarked "Bond Girls" and the stern looks whilst infront of what appear to be electronic maps of various countries, show that they may be not only instrumental to the plot, but may also play some kind of femme fatale role.

The explosion with various military vehicles behind the smaller figure of Sean Beans character (whose name I have forgotten) indicates that, whilst not being the primary character in the story, show him as being important none the less, and that the story may be based around him and the destruction as shown by the explosion. The explosion also partially consumes the 007 embelem, once again heralding back to the licence to kill line once more, and therefore reminding the  audience that the character has not changed, and remains popular due to him being a likeable, if static character.

The title is in gold and all capitalised, but still plays less of a role than the007. It is still fairly noticeable, but the effect on the audience would be that they would notice it just enough for them to make a correlation between the title and the tagline which is no limits, no fear, no substitute, which refers to the danger as presented by the explosion, with the fearlessness of the title character.

 

 

 

Font Research

The fonts I have chosen as possible types of font for the trailer are all form action films. This suits the overall tone of the trailer, as it too has several action heavy segements throughout, but it also shares some similarities with crime thrillers which was why I chose the third one down as a possible font to represent this. Overall I believe that the one that suits the trailer the best is the top one. This comes from the Tim Burton set of Batman films, which shares several similarities with the ideas that are in the trailer that I have chosen to make.

Magazine front cover analysis 1

The magazine front cover of Empire magazine tends to showcase one major film of the year. In this case The Dark Knight was being either previewed or reviewed as The Joker is the central point of the cover. The text next to him is in a variety of fonts, in order to purvey the attitude of the character, which is very chaotic and the white text below stands out due to the colour, and the fact that it looks as if it had been scratched in by somebody. It also features other film previews and reviews at the side, so not to take the attention away from the headline article, whilst also ensuring that a potential buyer knows what else is being reviewed, previewed and the like.

Film Poster Research 1

The film poster of Law Abiding Citizen shows certain aspects of the action genre, and also contains some thriller elements as well. Next to Gerard Butlers face you can see pieces of shrapnel littering the place, implicating that there will be explosions, or with the thriller element, an explosive form of plot development such as a shocking truth or a suprising plot twist. The tagline of they killed his family now justice is his vengeance in capital, bold, red lettering shows indications of blood, and it also contrasts with the black, grey and dark blue of the majority of the poster. The title itself has imagery of a city with small amounts of debris in the air above and to the side of Jamie Foxx's character, possibly indicating that he is out to stop Gerards character. 

Animatic

http://www.youtube.com/watch?v=HmDUSK6mxbs&feature=youtu.be