How effective is the combination of your main product and ancillary texts?

I think that my main trailer, magazine cover and poster work well together. The main poster consists of  a hooded figure surrounded by fire and the wreckage of some wooden structure. This is mentioned within the trailer itself with the line "This world will burn". This really brings these two pieces of media together. The Fracture logo is very similar in both pieces of work, except that the one on the poster is dirtier and grittier, to really highlight what the tone of the film is.

The trailer works well with the magazine front cover as well because of the theme of fire once again being highlighted  If you look at front cover, the character actually has the colour of  fire in his eyes, adding to the connection, not just with the trailer, but also with the film poster itself.The inclusion of fire in each part creates an atmosphere of fear that compliment each others feeling at the time. They each show a different angle of the the primary character as well. The magazine front cover is shown facing the character, so that audiences can see what kind of person will be leading the film, and also to gain a sense of whether they would enjoy watching the character for the whole movie. The poster is taken from behind, leading the audience to believe that he is responsible for mass amounts of chaos and leaves the audience not really sure as to his intentions and whether he is the protagonist or the antagonist, something that is not often done conventionally. Lastly the trailer really only shows the character before the event that drove him to become what he had, which adds the perspective that he is indeed  still the protagonist, but some how his views of the world have become clouded.

Lastly each piece highlights the actors and the settings, and show various clues to the plot with each piece. This is especially true of the film poster as the setting of the destroyed structure showcases both the main character and what seems to be a main focal point of the film. The magazine front cover tries to create hype to showcase actors, locations e.t.c. in order to tie things in, not only for the audience, but also economically as with out any form of publicity or advertising such as this, then a film can only rely on an audience that exclusively only view film posters, and are not interested in other feature films or film related news articles, which this front cover has tried to capatalise on. Each piece of advertising used uses different ways to draw our target audience towards our film and helpfully with the different approaches it would succeed in attracting the audience.